Pricing Plans

Transparent Pricing. No Surprises. No Long-Term Contracts.

Three simple plans designed for small business owners who want personal service and AI search results—without the big-box yellowpages company price tag.

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the problem explained

what Your Current Digital Marketing Company Actually Costs you

Your “YellowPages Digital Marketing Program” is Expensive.

Here’s what you’re really paying for:

Cookie-cutter templates (not custom strategy)

Rotating account reps (no relationship)

Hidden fees and surprise charges

Dashboards you don’t understand

Marketing that doesn’t show up in AI search

Zero personal communication

YOU are doing most of the work- chasing them down!

The real cost?

Wasted money and missed opportunities.

Consider this fact:

If they never spend time developing your unique marketing strategy, that means they don’t have any marketing message that will help you get more calls- agreed? And if they don’t have a marketing message for your company that separates you from your local competitors, how in the world can they build a website, write a blog post or create any online marketing worth a damn?

What You Get With Every Plan

  • Personal Service
  • AI Search Optimization
  • Custom Unique Marketing Plan
  • Transparent Communication
  • Treated As A Partner. Not A Number.
  • Freedom To Go Back To Your Life.

Choose Your Plan

All plans include: AI-optimized website • Custom marketing strategy • Advanced AI Search Optimization • Personal communication with Scott • No long-term contracts… And More!

essentials

$999/M

What’s Included:
AI-Optimized Website (custom design, not template)
Custom Marketing Strategy (based on your unique story)
Google Business Profile Optimization (setup + monthly management)
Local SEO Foundation (keyword research, on-page optimization)
Quarterly Marketing Audit (track progress, identify opportunities)
60-Minute Strategy Session (monthly with Scott Mader)
Direct Communication (email, text, phone—no ticket system)


Best For: Small businesses just switching from big-box agencies who want personal service and AI search visibility

Let’s Talk About This Plan
growth
$1,599/M

bEST vALUE

What’s Included:
Everything in Essentials, PLUS:
Monthly Content Creation (blog posts, Google Business Profile posts, AI-optimized articles)
Advanced Local SEO (citation building, review management, local link building)
Email Marketing Basic Setup ( 10 message drip campaign)
Local Paid Ads Management (Google Local Services Ads )
Monthly Performance Reports (clear, jargon-free analysis)

Let’s Discuss Getting Started

aggressive

$2,499/m

What’s Included:
Everything in Essentials + Growth, PLUS:
Full Google Ads Management (no additional fees, unlimited budget management)
Full Email Marketing Management (campaigns, automation, analytics)
Ongoing Brand Development (positioning, messaging, competitive analysis)
As-Needed Strategy Calls (full retainer access)
Priority Access to Scott (text/call anytime for urgent needs)
True Agency of Record Partnership (I’m your virtual marketing director on retainer)

Best For: Finally—someone running your marketing so you can focus 100% on running your business

I’ll Explain The Freedom This Provides

Not Ready For A Full retainer? Start With A Strategy Consultation.

Get expert guidance on AI marketing, strategy, and implementation— without the monthly commitment. I’ll go deep with you so we can come up with actual marketing tactics that sell your stuff.
Scott Mader

$599/hour , or $399/ half hour Get direct access to 18+ years of marketing expertise—without a monthly retainer. Perfect for business owners who want strategic guidance but prefer to handle implementation themselves.

LOCAL GENIUS HERO

What you get in your strategic consultation session:

AI Search Strategy Review – Is your business optimized for ChatGPT, Google AI, and other AI search tools?

Current Marketing Audit – What’s working, what’s not, and where the quick wins are

Competitive Analysis – What are your competitors doing that you should know about?

Custom Recommendations – Specific, actionable steps you can implement immediately

Q&A on Any Marketing Topic – SEO, content, paid ads, websites, AI tools, email marketing, local strategy

Recorded Session (optional) – Get a recording to reference later

Follow-Up Summary – Written recap of key recommendations via email within 24 hours

cowboy herding cats

Full Transparency- Optional Expenses

Unlike big-box agencies, we don’t hide costs. Here’s what’s NOT included in the monthly retainer

Here’s what’s NOT included in the monthly retainer:

**Your actual ad spend** (Google Ads, Facebook Ads, etc.) We manage the campaigns, but you pay Google/Facebook directly. Typical small business: $500-$2,000/month depending on goals. – **Premium tools** (if you want advanced analytics platforms) We include standard tools. Enterprise-level tools are optional add-ons. – **Large-scale projects** (like e-commerce sites or custom app development) We can handle these as separate quoted projects. **Everything else—strategy, design, SEO, content, communication—is included. No surprise charges. Ever.**

NOTE: 85% of our current clients do NOT require nor use paid search. My job as your new marketing director is to generate new leads and sales by using the least amount of your budget as possible.

Common Questions About Pricing

We accept monthly payments via credit card or ACH bank transfer through our secure Stripe portal.

No. All plans are month-to-month. You can cancel anytime with 30 days notice.

Life happens. If you need to pause for a month or two (seasonal business, budget constraints, etc.), just let me know. We’ll work it out.

Absolutely. Start with Essentials and upgrade to Growth when you’re ready. Or scale back if needed. Flexibility is part of our model.

Many clients come to us while still under contract with Thryv, Vivial, or Hibu. We can start planning your strategy now and launch when your contract ends. If you have been with these companies for 12 months or longer, you are probably on a month to month, automatically. Or if you’re willing to break the contract and pay the exit fee, we can start immediately.

I accept clients from any of the 50 states. Currently I have clients from Alaska to New York to Florida.

Every business is different, but most clients see measurable improvements within 90 days—better Google rankings, more website traffic, increased leads. I’ll set expectations clearly during our first discovery session.

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